Background
A medium-sized wholesale chain operated in several regions, but their customer data was scattered across different systems. This made managing sales orders challenging, such as identifying unfulfilled orders, calculating the financial loss from order fulfillment, and determining which orders to prioritize.
Our Solution
We created a unified data warehouse for the retail chain, consolidating and integrating all sales data, procurement data, and campaign plans. Using a business intelligence tool, we developed processes, clear dashboards, and reports that displayed real-time unfulfilled orders, their impact on profitability, and potential fines. We forecasted the approximate “sales pipeline fulfillment” needs based on existing data.
Outcome
- The wholesale chain increased sales thanks to better planning and faster response times.
- Significant reduction in fines caused by unfulfilled sales orders.
- Improved accuracy in planning “sales pipeline fulfillment.”
Why is this important?
This project demonstrates how properly enhanced data can transform critical business decisions. Simple visuals and accurate forecasts enable the wholesale chain to focus on increasing sales, reducing unfulfilled orders, and avoiding fines.